$6,768 Closing Credit¹
#1918129, Thomas Sauer, Listing office: Lake Country Flat Fee
$725,000 List price
397 W Geneva St Williams Bay, WI 53191
$8,609
Closing credit¹
3 beds
3 full
1,530 sqft
0.4 acres
$474 / sqft
House
Property details
About 397 W Geneva St
Modern farmhouse charm meets lake house - 3BD/3BA on nearly half an acre in the heart of Williams Bay. Currently a successful STR, this light-filled home blends charm and functionality with soaring ceilings, oversized windows, a gourmet kitchen, and an open floor plan made for gathering. The main floor bedroom offers flexibility and privacy with private access to the yard, while the airy primary suite feels like a retreat, and the en-suite bunk room is perfect for guests. Outside, unwind by the fire pit or sipping cocktails on the wraparound porch. Just a short walk or bike ride to Williams Bay public beach, town or shore path. Yerkes Observatory Campus and new walking trails, are two doors away. The oversized lot offers room to expand or enjoy as-is. The options are endless!
Highlights
Home typeSingle Family Residence
HeatingForced Air, Natural Gas
StatusActive
CoolingCentral Air
Size1,530 sqft
BasementYes
Lot size0.44 Acres
Year built1935
MLS #1915678
Summary
- Full Bathrooms: 3
- Appliances: Cooktop, Dishwasher, Dryer, Microwave, Oven, Refrigerator, Washer
- Basement: Yes
- Total Bedroom Count: 3
- Attached Garage: No
- Parking: None
- Exterior: Patio
- Architectural Style: Farmhouse/National Folk
- Heating: Forced Air, Natural Gas
- Cooling: Central Air
- List Price: $725,000
- Price/SqFt: $473
- Annual Tax Amount: $2,791
- Tax Year: 2023
- Directions: 67 to Geneva Right on Geneva to the house
- Year Built: 1935
- Stories: 2
- Living Area: 1,530 SqFt
- Municipality: Williams Bay
- Lot Size: 0.44 Acres
- MLS Number: 1915678
- MLS Name: WIREX_METRO
- Office Name: Compass Wisconsin-Lake Geneva
- Office Phone: (262) 248-4492
- Office Email: kels@compass.com
- Listing Agent: Holly Futrell
© 2025 WIREX - All Rights Reserved.
Information is supplied by seller and other third parties and has not been verified. All information deemed reliable but not guaranteed and should be independently verified. Information is supplied by seller and other third parties and has not been verified. All properties are subject to prior sale, change, or withdrawal. Neither listing broker nor this broker nor MLS shall be responsible for any typographical errors, misinformation, misprints, and shall be held totally harmless. Information is provided for consumers' personal, non-commercial use, and may not be used for any purpose other than the identification of potential properties for purchase.
Data displayed may be a portion of, and not a complete set of all listings published in the MLS.
Last updated on: 6/18/2025, 6:45:29 AM Eastern. If you have any questions regarding the accuracy of this data, please contact us at help@rockethomes.com.
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$725,000
397 W Geneva St
$8,609
closing credit¹
Sell your home with Rocket and save even more!
Seller rebate
0.5% sale price²
Price information
Property sales
| Date | Event | Price |
|---|---|---|
| Sep 21, 2023 | Home Sold | $650,000 |
| Jul 11, 2022 | Home Sold | $272,000 |
| May 21, 2020 | Home Sold | $182,000 |
Tax history
| Year | Assessment | Property Tax |
|---|---|---|
| 2023 | $236,500 | $2,791 |
History based on county public records data.
Nearby schools
5
Williams Bay Elementary School
Public District PK-5
0.4 mi
•250 Theatre Rd
7
Central - Denison Elementary School
Public District PK-3
6.2 mi
•900 Wisconsin St
6
Eastview Elementary School
Public District 4-5
6.6 mi
•507 Sage St
School ratings are a score out of 10, where 10 is the highest and 1 is the lowest.
Neighborhood
The neighbors living near this home have an average income of $52,273. Typical income of Williams Bay, WI residents is between $35k-100k annually. The majority of families are single, no kids. Typical level of education for residents in this area is post secondary degree.
How much money do the neighbors make?
17%
<35k
61%
35k-100k
14%
100k-200k
8%
200k+
What level of education do the neighbors have?
High School Diploma
Post Secondary Degree
Masters Degree
Doctorate
What types of families live nearby?
43%
Single, No Kids
7%
Single, with Kids
33%
Married, No Kids
17%
Married, with Kids
Are the neighbors home owners or renters?
Home Owners
Renters
How old are people in this area?
11%
<11 yrs old
9%
12-17 yrs old
14%
18-34 yrs old
49%
35-64 yrs old
17%
65+ yrs old
What do the neighbors do for fun?
College Football
PGA/LPGA
NASCAR
Where do the neighbors shop?
Express/Express For Men
Stein Mart
Dick's Sporting Goods
Where do the neighbors go to eat?
Sonic
Cracker Barrel
Arbys
What do the neighbors drive?
Kia
Lexus
GMC
What do the neighbors listen to?
New Country
Oldies
Adult Hits
All data provided by Home Junction and Claritas
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Frequently asked questions
About 397 W Geneva St
The listing price of 397 W Geneva St property is $725,000.
The property 397 W Geneva St is a house located in Williams Bay, Wisconsin, 53191.
Active Listing: 397 W Geneva St is For Sale (Active/New) which means the seller is accepting offers.
The nearby schools for 397 W Geneva St are: Williams Bay Elementary School (GreatSchools Rating 5/10), Central - Denison Elementary School (GreatSchools Rating 7/10), Eastview Elementary School (GreatSchools Rating 6/10), Williams Bay Middle School (GreatSchools Rating 4/10), Fontana Elementary School (GreatSchools Rating 6/10), Reek Elementary School (GreatSchools Rating 8/10), Williams Bay High School (GreatSchools Rating 8/10), Big Foot High School (GreatSchools Rating 7/10), Career and College Academy (GreatSchools Rating 3/10).
According to the records, the last property tax for 2023 is $2,791 (source: MLS/based on county public records data).
The last sale was on September 21, 2023 for $650,000 (source: MLS/tax record).
The property at 397 W Geneva St has 3 bedrooms and 3 bathrooms.
The property 397 W Geneva St is 1,530 SqFt (source: MLS/tax record).
The year of construction for 397 W Geneva St is 1935.
This home is located at 397 W Geneva St in Williams Bay, WI and zip code 53191. This 1,530 square foot home, which was built in 1935, sits on a 0.44 acre lot. Features: 3 bedrooms, 3 bathrooms. It has been listed on Rocket Homes since April 30, 2025 and is currently priced at $725,000.
While more than 1 listings in Williams Bay, WI in May 2025 were sold above asking price, there were more than 0 listings sold at asking price, and more than 3 were sold below. The inventory of homes for sale in Williams Bay, WI between April and May 2025 increased by 45%.
From Rocket Homes Real Estate and based on county public records data.