728 Euclid St Santa Monica, CA 90402
Property details
About 728 Euclid St
NORTH OF MONTANA AVENUE (NOMA) Enjoy the good life in this sensationally redone and reimagined beauty located in the highly desirable and exclusive area north of Montana Avenue. Perhaps the most sought after neighborhood in Santa Monica, NOMA is affluent, chic, and beautiful. Enjoy a lifestyle second to none, minutes from the beach in the heart of Santa Monica's premier destination for shopping and dining. Live your best live in the area where celebrities and locals gather to "shop, dine, revive and relax". Just a short jaunt to the beach, NOMA is perfect for anyone with an active lifestyle. There are ample areas to jog, walk and/or bike and take in the beautiful surroundings in the best climate the country has to offer. Gorgeous sunsets and a dream lifestyle await at the NOMA Beach Bungalows. Santa Monica 7-Unit Property – Delivered Vacant – 13 Bedrooms / 8 Baths Outstanding opportunity to purchase a Santa Monica property featuring a detached 3-bedroom, 2-bath front house plus six apartment units—all to be delivered vacant at close of escrow. The six units include two newly constructed in 2025, and the remaining four units and front house have all been recently remodeled. The total unit mix includes four 2-bedroom units, two 1-bedroom units, and the 3-bedroom house—for a combined total of 13 bedrooms and 8 bathrooms across the property Ideal for an owner-user to occupy the front home and rent out the back units, or for a savvy investor to lease all seven units at full market value. Rare Santa Monica asset with flexibility, upside, and immediate rental potential.
Highlights
Summary
- Full Bathrooms: 5
- Appliances: Dryer, Washer
- Fireplace: None
- Total Bedroom Count: 7
- Garage Space: 2 spaces
- Attached Garage: Yes
- Private Pool: No
- Cooling: Central Air
- List Price: $6,900,000
- Price/SqFt: $1,934
- HOA Amount: $0
- Annual Tax Amount: $37,104
- Tax Year: 2024
- Lot: Sprinklers In Front
- Directions: See Remarks
- Year Built: 1925
- Stories: 2
- Living Area: 3,566 SqFt
- Lot Size: 0.1724 Acres
- MLS Number: WS25134708
- MLS Name: CRMLS
- Office Name: LEE & ASSOCIATES-ONTARIO
- Office Phone: (951) 756-4999
- Listing Agent: SCOTT OSTLUND
Based on information from California Regional Multiple Listing Service, Inc. and /or other sources. All data, including all measurements and calculations of area, is obtained from various sources and has not been, and will not be, verified by broker or MLS. All information should be independently reviewed and verified for accuracy. The data contained herein is copyrighted by CRMLS and is protected by all applicable copyright laws. Any dissemination of this information is in violation of copyright laws and is strictly prohibited.
The information being provided by California Regional Multiple Listing Service, Inc. (“CRMLS”) is for your personal, non-commercial use and may not be used for any purpose other than to identify prospective properties you may be interested in purchasing. Any information relating to a property referenced on this web site comes from CRMLS. Properties may or may not be listed by the office/agent presenting the information. Real estate listings held by brokerage firms other than this broker are marked with the Internet Data Exchange logo and detailed information about them includes the names of the listing brokers and listing agents. MLS search engine provided by IHR Technology Services. This data is updated every 2 hours. Some properties appearing for sale on this display may subsequently have sold and may no longer be available.
Data displayed may be a portion of, and not a complete set of all listings published in the MLS.
Last updated on: 6/18/2025, 8:45:37 PM Eastern. If you have any questions regarding the accuracy of this data, please contact us at help@rockethomes.com.
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$6,900,000
728 Euclid St
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Price information
Property sales
| Date | Event | Price |
|---|---|---|
| Jul 20, 2021 | Home Sold | $850,000 |
| Jul 23, 2020 | Home Sold | $2,850,000 |
Tax history
| Year | Assessment | Property Tax |
|---|---|---|
| 2024 | $3,074,021 | $37,104 |
| 2023 | $3,013,770 | $36,519 |
| 2022 | $2,954,700 | $35,735 |
| 2021 | $2,851,200 | $34,337 |
| 2020 | $538,053 | $6,972 |
| 2019 | $527,504 | $6,491 |
| 2018 | $517,161 | $6,463 |
| 2017 | $507,021 | $6,463 |
History based on county public records data.
Nearby schools
7
Roosevelt Elementary School
Public District KG-5
0.3 mi
•801 Montana Ave
9
Franklin Elementary School
Public District PK-5
0.9 mi
•2400 Montana Ave
8
Canyon Charter Elementary
Public Charter KG-5
0.9 mi
•421 Entrada Dr
School ratings are a score out of 10, where 10 is the highest and 1 is the lowest.
Neighborhood
The neighbors living near this home have an average income of $183,854. The most common annual income of people living in Santa Monica, CA is $200k+. The majority of families are single, no kids. Most residents in this area have post secondary degree education.
How much money do the neighbors make?
What level of education do the neighbors have?
What types of families live nearby?
Are the neighbors home owners or renters?
How old are people in this area?
What do the neighbors do for fun?
Live Theatre
Hiking/backpacking
Art Museums
Where do the neighbors shop?
Bloomingdales
H&M
Banana Republic
Where do the neighbors go to eat?
Boston Market
Starbucks
Chipotle
What do the neighbors drive?
Mercedes
Audi
Volkswagen
What do the neighbors listen to?
News
Alternative- Rhythmic Contemporary Hits
Frequently asked questions
About 728 Euclid St
The listing price of 728 Euclid St property is $6,900,000.
The property 728 Euclid St is a multi located in Santa Monica, California, 90402.
Active Listing: 728 Euclid St is For Sale (Active/New) which means the seller is accepting offers.
The nearby schools for 728 Euclid St are: Roosevelt Elementary School (GreatSchools Rating 7/10), Franklin Elementary School (GreatSchools Rating 9/10), Canyon Charter Elementary (GreatSchools Rating 8/10), Lincoln Middle School (GreatSchools Rating 8/10), Paul Revere Charter School (GreatSchools Rating 7/10), John Adams Middle School (GreatSchools Rating 7/10), Santa Monica High School (GreatSchools Rating 9/10), Olympic High (Continuation) (GreatSchools Rating 2/10), Palisades Charter High School (GreatSchools Rating 8/10).
According to the records, the last property tax for 2024 is $37,104 (source: MLS/based on county public records data).
The last sale was on July 20, 2021 for $850,000 (source: MLS/tax record).
The property 728 Euclid St is 3,566 SqFt (source: MLS/tax record).
The year of construction for 728 Euclid St is 1925.
This home is located at 728 Euclid St in Santa Monica, CA and zip code 90402 in the North of Montana neighborhood. This 3,566 square foot home, which was built in 1925, sits on a 0.17 acre lot. Features: 7 bedrooms, 5 bathrooms. It has been listed on Rocket Homes since June 16, 2025 and is currently priced at $6,900,000.
The number of listings in Santa Monica, CA increased by 33.3% between April and May 2025. While the average time on the market in May 2025 was 90 days, the median list price was $1,375,000.